From Balmain to bombing on you. Conway isn’t rocking jeans that cost 3k, and if you are, he might step to you on sight. Let this one sink in as a reminder of why we bothered with hip hop in the first place. Turn this up and enjoy it on a Sunday. Griselda is in the building.
Existing in the high-fashion, forward thinking world of concept art world is exactly where Kanye always imagined he’d be. Now his vision is being pushed further as “Wolves” has become the sound of the 2016 Balmain line. Here’s the visual clip with Vic Mensa and Sia to accompany models wearing 3,ooo dollar jackets and sequined pants. Hypebeats rejoice.
Budden gets busy here with just a beat and endless bars. Sure they’re writtens…but still dope nonetheless. If you listen closely you’ll catch a few Drake shots peppered in too. 1/4 Slaughterhouse, 100% lyricist. Rap is about rapping, remember? Enjoy.
East continues his bid for THE freshman of 2016 on “Couple Reasons I’m Popular.” This dude channels all the NY swagger you can handle with plenty of new school flair to silence the anti-regional rap nerds. There needs to be a proper collection of these East Mixes. Enjoy.
The Land, a film about skate/hip hop kids coming of age in Cleveland is hitting cinemas on 7/29. Today, we’re blessed with a cut from the film by Nas and Erykah Badu called “This Bitter Land”. I always appreciate films that relate to the that made us who we are. Enjoy.
Beware of the shooter. Here’s another haunting track from RAST, who seems to have a shitload of heat on deck, with zero chill. There’s a full length coming. Stay tuned for the complete review, and you can check out our interview from 2014 here.
Here’s “Holy Key” from that maniac DJ Khaled’s upcoming Major Key record, featuring two furious verses from Sean and Kendrick. Betty Wright belts out the hook. This one has a very regal feel. Big choruses for the summer time. Enjoy this one in your car, windows down, volume up.